My Portfolio

Bringing brands to life with creative brand storytelling.

About

Explore a curated selection of my work as a marketing professional and business student, showcasing creative brand storytelling through marketing materials that blend research, strategy and engaging visual content.

Projects

Brand Kit

Developed comprehensive brand kit for Pilates studio that involved rebranding their visual identity and design elements. This included crafting a cohesive brand identity with a fresh logo suite, curated color palettes, typography choices to ensure consistency across all touchpoints.

Pilates Workshop Visuals

Developed and delivered a Pilates workshop for a local high-school girl's volleyball team, managing the event from initial concept to live presentation. Created the event’s visuals and copy using Canva to design promotional materials and support workshop content. I hosted and presented the workshop, sharing Pilates techniques and supporting the team’s wellness in an engaging and interactive environment

My Personal Brand

As a Marketing Professional and Pilates Instructor, I have developed and executed marketing visuals to strengthen my personal brand. This included designing and promoting class advertisements to boost revenue, as well as creating engaging short-form content that consistently reflects my brand identity. My work blends compelling visuals with strategic messaging to drive client engagement and my business growth.

Hot Yoga Studio Social Media Campaign

I led the complete social media marketing campaign for a local Hot Yoga Studio, overseeing every aspect from initial market research and strategic planning to creative design and day-to-day content scheduling. Designed custom visuals, crafted engaging copy, and coordinated posting operations, ensuring consistent brand messaging and audience engagement.

Pilates Studio Social Media Campaign

I led the social media campaign for a local pilates studio, overseeing the project from concept to execution. I developed the creative strategy, managed content creation and scheduling, analyzed performance metrics and refined the campaign to drive audience engagement.

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